This film is held by the BFI (ID: 10718).


Advertising film which shows all aspects of Cadbury's work from the harvesting of cocoa beans, the production of cocoa and chocolate, to the paternal attitude of the company towards their staff.

RL 1: Titles and credits (44). "THE COCOA BEAN". The nightwatchman is seen on his rounds (111). On returning to his office he finds his mate showing the boy a scrap album about the company (123). A map of England and Wales indicates the position of Birmingham and of Bournville (150). Shot of river bank indicates the nature of the Bournville site (168). Drawings of the factory in 1879, 1899, and 1932 (207). The boy is shown a map of West Africa and the harvesting of Empire cocoa is explained. Cocoa pods are seen growing on a tree (263). The pods are cut down (376). They are carried to where people cut open the pods and remove the cocoa beans which are laid out to dry (491). The beans are then put into sacks and taken to the market where they are bought by native brokers who then sell the beans to Cadbury's buyers (601). The beans are then quality inspected, dried again, and stitched into sacks which are taken to the coast by rail (688) or by lorry (704). At Accra the bags are loaded onto surf boats for trans-shipment to steamers lying offshore (833). Scenes at Takoradi Harbour where large lighters are used for trans-shipment (939). "BOURNEVILLE". Sacks arrive at the bonded warehouse and are stacked. They are then opened, inspected, and the beans are poured into a hopper (1113). A suction-conveyer takes the beans to be cleaned (1151). They are then roasted in revolving drums (1181) prior to being winnowed for the removal of the husks (1228). The nib which remains is then ground down to a thick paste which is kept warm and liquid. It is poured into a press which removes the liquid cocoa butter leaving a hard cake which is then broken up, sieved, and ready to be packed as cocoa (1450). In another part of the factory is the tin-making department. Machinery is shown cutting tin plate and folding and sealing the tin. The paper lining is also folded and inserted into the tin by machine. The cocoa is weighed and then poured by machine into the tins (1647). The tins are automatically loaded and young women pack them into the boxes for dispatch (1717). "CADBURY'S MILK CHOCOLATE AND CHOCOLATE BARS". Cows are then seen in a field. They come into a milking parlour (1802). Milking (1879).

RL 2: Cadburys have two milk-concentrating plants: one at Frampton-on-Severn and the other at Knighton, Staffordshire. Scenes of the village of Knighton and shots of the factory. Milk arrives at the factory in churns. It is tipped out and cooled and run into 1,000 gallon storage tanks (109). Samples of milk from each farm which supplies Cadburys is regularly tested (170). Milk is warmed, mixed with sugar and placed in large evaporating kettles. When two-thirds of the milk has evaporated, the liquid is pumped out (240). This milk is then mixed with unsweetened cocoa mass and baked and dried. The resulting substance is called `crumb' and this is transported to Bourneville (263). There the crumb is ground to make it fine and cocoa butter is added to make the mixture richer (324). It is then placed into a couching machine which stirs the warm, thick, liquid for 24 hours. Then, still warm, the chocolate is poured into moulds, cooled and machine-wrapped in silver paper (399). All sizes of chocolate bar are produced in the same way. They are packed into cartons (523). "ASSORTED CHOCOLATES". Processes are shown for the making of toffee, cream centres, and nougat (672). Marzipan for centres is mixed and then cut by hand from sheets of marzipan by young women (825). Soft centres of all kinds are poured into flour moulds and allowed to harden. They are then taken from the moulds and the flour is shaken off. They are taken on trays from the covering rooms where they are covered and decorated by hand (1009). Young women wrap the individual chocolates and make up the boxes (1064). The boxes are decorated with ribbon (1088). "THE TRANSPORT DEPARTMENT": Packing cases are filled and sealed for transportation of goods abroad (1210). They are put on a train which leaves the Bournville sidings (1224). The emphasis on cleanliness and open space at Bournville is illustrated. Many window-cleaners descend on the windows of one floor-level (1248). The open spaces and gardens around the factory are used by staff during lunch breaks. There are sports grounds. Men play football. There is a swimming bath for the women and an open-air pool for the men (1554). Scenes in Bourneville village (1614). The Day Continuation School, Selley Manor and Minwirth Greaves, the Friends Meeting House, the Church, the Almshouses and the school (1762). Young employees are seen at summer camp under canvas, washing-up, playing cricket, on an excursion in a boat, sea-bathing and playing music in the evening (2016). The nightwatchman says "It's pretty wonderful, isn't it?" (2043). End (2067ft).




Technical Data

Film Gauge (Format):
35mm Film
3946 ft

Production Credits

Production Countries:
Great Britain
cast member
cast member
GILL, Basil
cast member
Production Company
Publicity Films